• Tue. Sep 27th, 2022

MeraDoc brings back the family doctor with one-stop medical services platform : Newsdrum

ByMadeleine J. Pierce

Jul 25, 2022

New Delhi: MeraDoc Healthtech, a Delhi-based startup mentored by a panel of award-winning doctors, is bringing back the concept of family doctor for the country by providing dedicated doctors for 24/7 online consultation, said declared its founder.

Created in 2021 by Sudhir Mathur, ex-CEO of Cairn India & ex-CFO of Idea Cellular; Eshaan Singh, a serial entrepreneur and Duke Fuqua MBA, and Dr. Adit Mathur, renowned physician, hospital administrator and IIM-C alumnus, MeraDoc claims to build a democratized healthcare solution for billions of dollars. Indians, with a family doctor-centered practice at its heart.

Counting corporate clients like NIIT, Barista, Sarovar Hotels and Zoom Insurance as well as retail clients across India, MeraDoc provides its subscribers with dedicated family physicians for 24×7 consultation along with a connected care network more than 35,000 pharmacies, more than 1,200 laboratories, more than 100 specialists, ambulance, emergency and hospital assistance in 2,800 cities and more than 20,000 PIN codes across the country.

“MeraDoc is a low-cost, mass-market disrupter in primary healthcare, built on a strong engagement with family. We combine family, among other issues, medical history, lifestyle to deliver top quality clinical advice,” said founder Sudhir Mathur.

The age-old concept of the family doctor has diminished in recent years, with patients opting to bypass general practitioners (GPs) by seeing specialists immediately, which is time consuming, expensive and often results in unnecessary treatments aimed at treating the symptom and not the underlying disease. These medical consultations are focused on driving transactional sales rather than patient well-being, resulting in a lack of trust and empathy.

Most platforms do not offer the patient the choice to choose from a wide variety of quality providers (hospitals, laboratories and pharmacies). The quality of doctors and consultations is not standardized because they are not directly employed by these platforms, he said, adding that the lack of context of patients’ medical records leads to a disease-centric approach at the instead of a patient-centered approach.

MeraDoc, he said, provides equitable, quality medical care tailored to an individual, their family and the community at a significantly lower cost than specialist care, and reduces unnecessary medical expenditure on unnecessary tests and treatments.

“With industry-first features such as Multi-Member Consultation that allows multiple family members to join in consultation with a MeraDoc GP regardless of location, or the revolutionary Assisted Specialist Consultation, where you can ask your trusted MeraDoc GP to accompany you and your family on your specialist consultation, to answer any questions you may have after the consultation and for ongoing on-boarding afterwards, MeraDoc is able to answer to the needs of the new India, where families may be separated by vast geographical areas and even continents,” said Eshaan Singh.

MeraDoc uses patient history, family medical history, and current symptoms and lifestyle to provide a better and more accurate diagnosis and to prevent or delay the potential onset of future disease. “By using predictive modeling and a neural engine to drive clinical AI, MeraDoc has the potential to revolutionize the digital health landscape.” said Dr. Adit Mathur.

MeraDoc has already enrolled 25 full-time physicians and over 100 part-time specialty consultants.

As the government plans to boost digitalization in healthcare through the Ayushman Bharat Digital Mission (ABDM), MeraDoc looks poised to disrupt the digital healthcare landscape with its unique offering that is the need of the world. ‘hour.

Research by the WHO and leading global bodies has shown that adding just one GP per 10,000 people can reduce mortality by up to 6% and increase the GDP of a country like India. India by 0.5%.

Non-communicable diseases (NCDs) account for 5.87 million or 60% of all deaths in India each year. Cardiovascular diseases (coronary heart disease, stroke and hypertension) contribute to 45% of all NCD deaths, followed by chronic respiratory diseases (22%), cancers (12%) and diabetes (3%).

Mathur said, “Good primary care can help solve 80% of illnesses without specialist care and helps reduce the burden of non-communicable and genetically transmitted diseases.” Promoted by industry leaders like Dr. Harsh Mahajan and IPE Global Pvt Ltd, MeraDoc has a medical advisory board comprised of some of India’s most eminent physicians with a combined distinction of 14 Padma Shri awards, 4 Dr BC Roy award and 2 Padma Bhushan awards.

According to Arvinder Gujral, former CEO of Twitter India and Southeast Asia, who is a member of the company’s board of directors, “digital health is not just about putting an electronic device in everyone’s hand, it’s democratization of health care delivery in India and MeraDoc is going to lead the charge towards achieving equity in health care in the country.” PTI ANZ HTA